Starting from scratch in the 80's wasn't easy.
Starting again from scratch in the year 2000 was another story.
In the midst of the giants of the industry, how do we make our mark?
Simply by following our path. The one that involves competing.
We spend all our energy (and our money đ
) on getting to the top steps of world class podiums.
Sometimes it works and we spray champagne. We love champagne.
Maybe sometimes it's not enough. That’s sport.
But every time we move forward we learn.
We learn from winners and champions who keep us busy pushing us to raise our game by demanding ever more efficient products from us.
Miguel Martinez, Christophe Dupouey, Rémy Absalon, Rachel, Gee & Dan Atherton, Cédric Gracia, Romain Saladini, Anne-Caroline Chausson, Rémi Thirion, Myriam Nicole, Cécile Ravanel, Thibaut Daprela, Amaury Pierron.
So many big names who won their first major titles in our colours.
Loads of reasons to look back on these 20 years with huge pride.
In order to celebrate this landmark, at first we thought about making a vintage bike, which would represent our colourful history.
But at 20, we're not really old enough to be nostalgic yet. We'll have time for that in the future.
At this age we're full of ideas and energy. We look forward.
So we have created a bike that steers towards the future.
